Lecturas Recomendadas
- Amazon’s original 1997 letter to shareholders – https://www.aboutamazon.com/news/company-news/amazons-original-1997-letter-to-shareholders
- Carta a los Inversionistas 2011 con título (Pág. 47)- Every Amazon Shareholder Letter in a Single Downloadable PDF – https://medium.com/@austenallred/every-amazon-shareholder-letter-as-downloadable-pdf-4eb2ae886018
- Carta a los Inversionistas 2013 con título (Pág. 52) Every Amazon Shareholder Letter in a Single Downloadable PDF – https://medium.com/@austenallred/every-amazon-shareholder-letter-as-downloadable-pdf-4eb2ae886018
- 2016 Letter to Shareholders – https://www.aboutamazon.com/news/company-news/2016-letter-to-shareholders
- 2020 Letter to Shareholders – https://www.aboutamazon.com/news/company-news/2020-letter-to-shareholders
- Enduring Ideas: The three horizons of growth – https://www.mckinsey.com/business-functions/strategy-and-corporate-finance/our-insights/enduring-ideas-the-three-horizons-of-growth
- McKinsey’s Three Horizons Model Defined Innovation for Years. Here’s Why It No Longer Applies. – https://hbr.org/2019/02/mckinseys-three-horizons-model-defined-innovation-for-years-heres-why-it-no-longer-applies